Develop and execute online marketing programs that drive new customer traffic
and increase existing customer usage of the company as well as the clients website.
Lead and execute all activities related to the companys online marketing
strategy.
Develop approaches to analyze online customer behavior, traffic flow, customer
profiles, browse behavior, content effectiveness, etc.
Manage and refine SEO strategy to increase qualified organic search engine rankings.
Research and evaluate market opportunities.
Analyze and translate quantitative and qualitative data from web analytics tool into an actionable SEO plan.
Project management and client communication.
To rotate High Traffic towards the recommended site using Link Popularity.
Social Media Marketing, Link building, on-page optimization and off-page optimization.
Effectively manage PPC campaigns.

Experience:
Minimum 3 years experience
Must have excellent written communication skills
Experience of SEO and PPC campaign management.
Expert with analytics tools - Google Analytics, Urchin, webtrends etc.